Art Imitating Life?
Since I first saw the preview a few weeks ago, I’ve been dying to see The Campaign. Not only am I a fan of political comedies, but I love anything with Will Ferrell and Zach Galifianakis. Any movie combining these two actors and this genre simply couldn’t fail. Unsurprisingly, the movie exceeded my expectations. Ferrell and Galifianakis were brilliant as rival candidates for a Congressional seat in North Carolina. They both mastered their unique characters and made a ridiculous story seem at least somewhat plausible.
The story centers around Cam Brady (Ferrell), an incumbent Congressman, and his upstart challenger, Marty Huggins (Galifianakis). Wealthy industrialists (who bear a striking similarity to the Koch Brothers) try to mold the race, which contributes to an increasingly ridiculous campaign.
It goes without saying that The Campaign is not a realistic story; it is a comedy, and should be viewed as such. Under the surface, though, there is a message about the ridiculous state of affairs in American politics. When wealthy interests are the dominant forces in elections and ad hominem attacks are more effective than reasonable critiques of policy, the door is open to such satire.
Take, for instance, the recent controversy over this ad by Mitt Romney:
First off, there’s the fact that the ad is blatantly dishonest. Obama did not eliminate welfare to work requirements; rather, as factcheck.org points out, he gave states some flexibility to define welfare-to-work requirements. Sadly, such blatant distortions have become par for the course in political advertisements. There is very little accountability for such attacks, and that opens them up to all kinds of dishonest tactics. Even looking beyond the incorrect information in this ad, you see old clips of Obama taken out of context and the Heritage Foundation cited in one of the attacks. While these may not be as “dishonest” as the welfare attack, they unfairly distort the image of his opponent and pass off information from one of the most biased think tanks in the country as factual.
Mitt Romney is not the only politician guilty of taking this approach. Actually, he’s part of a pretty strong majority. That’s where Cam Brady and Marty Huggins come in; while Romney and Obama aren’t nearly as ridiculous as they are, the win-at-all-costs approach they took in the movie is similar to the approach candidates are taking in real elections. The loss of civility and willingness to do anything to win is an alarming development.
Satire, while humorous, is capable of levying some of the strongest criticism of current affairs. Just like The Colbert Report brings awareness to flaws in the media by spoofing their approach to the news, The Campaign uses humor to bring up a number of issues with our electoral process. I have no illusions about this movie changing the way we conduct elections, but I hope it at least makes people see the way real campaigns sometimes mirror this fictional camapign. We haven’t reached the level of Brady vs. Huggins yet, but we could be headed down that road.